Listened to a npr short on herbivores: http://www.npr.org/templates/story/story.php?storyId=120696816

http://www.cnn.com/2009/WORLD/asiapcf/06/05/japan.herbivore.men/index.html

SAY WHAT? aaaaah, he's the japanese version of hipster: http://bit.ly/5yRCxG . For required reading on hipsters, try this: https://www.adbusters.org/magazine/79/hipster.html

I think "herbivores" just sais it so much better, kudos to the japanese. Big, slow, dumb, herded !!!